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Meet The Serif – a timeless TV that combines iconic design with brilliant glare-free 4K viewing*
*Measured against Unified Glare Rating (UGR) testing standard, certified as glare-free (reflection, discomfort and disability glare) by UL
Versatile by design, The Serif looks beautiful from front to back, side to side, and it can elegantly sit anywhere in your home – even standing right in the middle of the room. It's a timeless TV, designed to look unconditionally beautiful from any angle in your home.
Tired of seeing distracting glare on your TV screen? The Serif's ground-breaking Matte Display overcomes this problem as it absorbs reflections - so even in bright light you'll have the best possible viewing experience, without any distractions.
*Measured against Unified Glare Rating (UGR) testing standard, certified as glare-free (reflection, discomfort and disability glare) by UL.
The Serif’s signature profile forms the distinctive shape of a capital ‘I’, while The Serif’s slim body broadens at the top to form a flat surface like a small shelf. Like a one-of-a-kind piece of furniture, it doubles as a shelf for an added experience.
You can choose from two exclusive patterns – both exclusively created by the Bouroullec Brothers for The Serif TV.
The Bouroullec's exclusive patterns in Ambient Mode were inspired by objects in the world around us, such as a beautiful leaf and textured fabric.
Ambient Mode+ turns The Serif into a digital, glare-free canvas when the TV is switched off - so you can say goodbye to a blank screen compromising your home décor.
From news to classics, our powerful 4K processor elevates all content to 4K Ultra HD, regardless of the source. Using Al, our TV intelligently analyses images, intricately restores every detail, pixel by pixel for a stunning visual experience.
*Upscaling may not apply to PC connection and Game Mode
See everything you watch come to life with greater detail and realism. Quantum Dots boosts the brightness and. transforms light into lifelike and accurate colour-validated by Pantone. The result? A naturally bright and colourful picture in over a billion cinematic colours.
Measured to DC-P3 standard, certified by YDE
EyeComfort Mode feature readjusts TV brightness settings depending on the time of day, so it's always easy on the eyes.
"Upscaling may not apply to PC connection and Game Mode Actual product may differ from Image shown. Please see our product gallery
Dive into a huge collection of 4K films, TV shows, and all your catch-up TV apps – including Netflix, Disney+, Apple TV and NOW apps*** – all in one place. Not sure what to watch? Our easy-to-use and customisable Smart Hub platform gives you personalised recommendations.
*Samsung TV has been ranked No.1 selling TV Brand for 18 consecutive years by Omdia.
**Samsung account required to access our network-based smart services and apps.
***Subscriptions required. Some apps may not be available at launch. 3rd party content providers may remove apps from the Smart TV platform or stop updating them at any time.
****Actual product may differ from image shown. Please see our product gallery.
From game consoles and smart lighting, to speakers and 1000s of smart devices, Samsung Smart TV gives you control at the touch of a button*. You can even monitor home cameras, or see who's at the door from the comfort of your sofa. All to make your life easier, more secure, and more connected.
*Requires Samsung Account, SmartThings app, Internet connection, and SmartThings enabled devices.
**Wires not shown.
***Actual product may differ from image shown. Please see our product gallery.
Samsung Daily+ brings together apps such as SmartThings, Workspace and Samsung Health so that you can easily manage your daily activities and lifestyle from the comfort of your TV.
*Samsung Account and Internet connection required.
**Actual product may differ from image shown. Please see our product gallery.
Go from watching your favourite show on your mobile device to watching on The Serif TV with a bigger screen.*
*Samsung account, internet connection and compatible mobile device required.
Never miss another moment. With Multi View, you can play your mobile content alongside the TV, all at once, on the same screen.
Consciously crafted, the universal remote can control all of your compatible devices. It charges on indoor light and keeps its charge from Radio-Frequency power harvesting, so you don't need any disposable batteries*.
*Must be charged via USB C cable (sold separately) if battery is fully drained.
We offer a comprehensive nationwide (excluding Republic of Ireland) delivery service; we aim to deliver all orders as quickly as possible.
Item Type | Delivered In | Delivered By |
---|---|---|
Small Items | 2 Working days | DPD |
Large Electrical Appliance | 3-5 Working days | Independent transport company |
Furniture & Bedding | 3-5 Working days | Independent transport company |
Please note: if you have ordered furniture and bedding products that involve a lead time, are customised or made to measure, we will contact you to discuss delivery.
Can't wait for delivery or don't want to pay additional delivery charges? It's incredibly simple to collect your online order in store and get your hands on your product quickly and easily. Simply select the Click & Collect option and head to your nearest Harvey Norman store to collect your order.
Store Purchases: For all items purchased from a physical store, please return to your local Harvey Norman Store. Please see Terms & Conditions here.
Online Purchases: For all items purchased via our Online Store (website), please fill out our Contact Form where our team can guide you through the process.
Meet The Serif – a timeless TV that combines iconic design with brilliant glare-free 4K viewing*
*Measured against Unified Glare Rating (UGR) testing standard, certified as glare-free (reflection, discomfort and disability glare) by UL
Versatile by design, The Serif looks beautiful from front to back, side to side, and it can elegantly sit anywhere in your home – even standing right in the middle of the room. It's a timeless TV, designed to look unconditionally beautiful from any angle in your home.
Tired of seeing distracting glare on your TV screen? The Serif's ground-breaking Matte Display overcomes this problem as it absorbs reflections - so even in bright light you'll have the best possible viewing experience, without any distractions.
*Measured against Unified Glare Rating (UGR) testing standard, certified as glare-free (reflection, discomfort and disability glare) by UL.
The Serif’s signature profile forms the distinctive shape of a capital ‘I’, while The Serif’s slim body broadens at the top to form a flat surface like a small shelf. Like a one-of-a-kind piece of furniture, it doubles as a shelf for an added experience.
You can choose from two exclusive patterns – both exclusively created by the Bouroullec Brothers for The Serif TV.
The Bouroullec's exclusive patterns in Ambient Mode were inspired by objects in the world around us, such as a beautiful leaf and textured fabric.
Ambient Mode+ turns The Serif into a digital, glare-free canvas when the TV is switched off - so you can say goodbye to a blank screen compromising your home décor.
From news to classics, our powerful 4K processor elevates all content to 4K Ultra HD, regardless of the source. Using Al, our TV intelligently analyses images, intricately restores every detail, pixel by pixel for a stunning visual experience.
*Upscaling may not apply to PC connection and Game Mode
See everything you watch come to life with greater detail and realism. Quantum Dots boosts the brightness and. transforms light into lifelike and accurate colour-validated by Pantone. The result? A naturally bright and colourful picture in over a billion cinematic colours.
Measured to DC-P3 standard, certified by YDE
EyeComfort Mode feature readjusts TV brightness settings depending on the time of day, so it's always easy on the eyes.
"Upscaling may not apply to PC connection and Game Mode Actual product may differ from Image shown. Please see our product gallery
Dive into a huge collection of 4K films, TV shows, and all your catch-up TV apps – including Netflix, Disney+, Apple TV and NOW apps*** – all in one place. Not sure what to watch? Our easy-to-use and customisable Smart Hub platform gives you personalised recommendations.
*Samsung TV has been ranked No.1 selling TV Brand for 18 consecutive years by Omdia.
**Samsung account required to access our network-based smart services and apps.
***Subscriptions required. Some apps may not be available at launch. 3rd party content providers may remove apps from the Smart TV platform or stop updating them at any time.
****Actual product may differ from image shown. Please see our product gallery.
From game consoles and smart lighting, to speakers and 1000s of smart devices, Samsung Smart TV gives you control at the touch of a button*. You can even monitor home cameras, or see who's at the door from the comfort of your sofa. All to make your life easier, more secure, and more connected.
*Requires Samsung Account, SmartThings app, Internet connection, and SmartThings enabled devices.
**Wires not shown.
***Actual product may differ from image shown. Please see our product gallery.
Samsung Daily+ brings together apps such as SmartThings, Workspace and Samsung Health so that you can easily manage your daily activities and lifestyle from the comfort of your TV.
*Samsung Account and Internet connection required.
**Actual product may differ from image shown. Please see our product gallery.
Go from watching your favourite show on your mobile device to watching on The Serif TV with a bigger screen.*
*Samsung account, internet connection and compatible mobile device required.
Never miss another moment. With Multi View, you can play your mobile content alongside the TV, all at once, on the same screen.
Consciously crafted, the universal remote can control all of your compatible devices. It charges on indoor light and keeps its charge from Radio-Frequency power harvesting, so you don't need any disposable batteries*.
*Must be charged via USB C cable (sold separately) if battery is fully drained.
We offer a comprehensive nationwide (excluding Republic of Ireland) delivery service; we aim to deliver all orders as quickly as possible.
Item Type | Delivered In | Delivered By |
---|---|---|
Small Items | 2 Working days | DPD |
Large Electrical Appliance | 3-5 Working days | Independent transport company |
Furniture & Bedding | 3-5 Working days | Independent transport company |
Please note: if you have ordered furniture and bedding products that involve a lead time, are customised or made to measure, we will contact you to discuss delivery.
Can't wait for delivery or don't want to pay additional delivery charges? It's incredibly simple to collect your online order in store and get your hands on your product quickly and easily. Simply select the Click & Collect option and head to your nearest Harvey Norman store to collect your order.
Store Purchases: For all items purchased from a physical store, please return to your local Harvey Norman Store. Please see Terms & Conditions here.
Online Purchases: For all items purchased via our Online Store (website), please fill out our Contact Form where our team can guide you through the process.
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© Harvey Norman Trading (United Kingdom) Limited, Unit 62a The Parade Gracechurch Shopping Centre, The Parade, Sutton Coldfield, Birmingham, United Kingdom, B72 1PD. Company No: 15512318. Registered in the United Kingdom. Private company limited by shares. All rights reserved.